Author: Abdul Vasi

The initiative of individuals to expand their small start-up venture has to gain prominence in the global sphere which cannot be achieved by only switching on to the stereotype websites. As you can see, the whole process has undergone severe change. What is the change? But how will you reach your consumers without opting for a site? Will not this hamper your intended growth? The answer to the question is the introduction of mobile apps. Well, the count of smartphones in daily life has obtained a sudden elevation..App is the easy self contained software which is meticulously designed to meet…

Does the new economy pose challenges to marketing? If so, how? What changed? Marketing is no more about the traditional 4Ps: Product, Price, Promotions, and Place. Instead it’s about Solution, Value, Information, and Access respectively.

Disclaimer: Social media isn’t the kind of media you and I know. You should understand that there’s “Social” in social media. Aim to engage & connect; not to sell. But it won’t hurt if you actually make money, do you?

Most people online today end up reading the information that is either delivered for free or sold out. Now, if you wanted to be in business, you should be making those products (not just buy products). Ultimately, this is where you want to be instead of being an affiliate or starting a dealership.

There can only be three possibilities, or maybe four: 1. You never heard of Twitter. 2. You heard about it and you even have an account, but you thought it was just to tweet about your fussy, moody cat. 3. You are active on it, use it diligently for spreading valuable information and relentless try to grow your follower list because it helps you make money, gain reputation, build your brand or all of it. 4. You don’t care about Twitter.

“Entrepreneurial Seizure” — as Michael E. Gerber calls it in his book E-Myth Revisited – is defined by the blind faith and belief that the innovation you are bringing to the market is unparalleled. Giants like Cisco suffer from it too.

In a previous post, I wrote about a few things you’d need to do get ahead. The key to do any of those and the ones in this post is to do things early, and consistently.

We often attribute our problems to do with the economy, society, employees, vendors, clients, and the government. Or the country you operate in. Or maybe even the weather.

During the entire time of our formative years, school and college takes up the lion’s share of our mind, time, and effort. The pathway chalked out for most of us is usually a job and a few brave souls take to entrepreneurship only to discover that entrepreneurship is no different from a job, except that you are answerable to yourself.