From Chalk Dust to Chrome Rims: My 25-Year Journey in Digital Marketing
In 2000, the internet was like a shady alley in a big city.
Exciting? Yes.
Mapped? Not at all.
And there I was – armed with a chalkboard, a whiteboard marker that always ran dry, and a dream that smelled faintly of burnt-out CRT monitors.
I wasn’t a founder. I wasn’t a CEO.
I was the guy who taught HTML in dusty classrooms.
I still remember one student asking me, “Sir, can this HTML thing buy my mom a new sari?”
That moment hit hard.
Because I wasn’t just teaching code – I was helping people rewrite their future.
2002: Affiliate Marketing Crash Course (Courtesy of Google and Grit)
A friend once told me:
“People are making real money online. It’s called affiliate marketing.”
I blinked.
“Affiliate what?”
I Googled it (on a dial-up connection, bless my patience), and by 3 AM I was hooked.
First few campaigns?
Disaster.
Landing pages that looked like ransom notes.
Ad spends that went straight into a black hole.
But I learned. I tweaked. I persisted.
And one fine day, I bought my first Mercedes.
Not to flex – but because it symbolized something no trophy could.
I’d gone from teaching tags to owning torque.
From <html> to horsepower.
2007: Founding Seeknext IT Solutions
By now, people had started calling me the “go-to guy” for online growth.
So I did what every marketer eventually does – I started my own company.
Seeknext wasn’t born out of a boardroom pitch.
It was born from every late-night test run, every client win, and every campaign flop I’d ever lived through.
We offered SEO, hosting, and digital strategies when no one even knew what a “CTR” was.
It wasn’t always smooth sailing.
We lost a major client once – 40% of our revenue – overnight.
I almost went back to teaching HTML.
Almost.
But storms make better sailors.
And by 2022, I exited the business with pride (and a decent bank balance).
Author. Mentor. Still Curious.
Somewhere along the way, I discovered a new passion: writing.
4 books later, I’ve shared everything from social media truths to finding peace in the chaos (“Tranquility” still gets DMs from readers).
Now? I spend my days helping brands scale, founders focus, and teams grow.
I’ve been in the trenches. I’ve seen the algorithms shift and the platforms rise and fall.
But one thing’s stayed constant – people want real results from someone who’s been there.
If You’re Still Reading, Here’s My Message to You:
Don’t wait for perfect.
Start with scrappy.
Invest in yourself.
And find mentors who’ve walked the path (and maybe even tripped a few times).
Ready to grow your business the right way?
Let’s talk. You’ll get the blueprint, the truth, and even a few laughs.
DM me for a 1:1 consult (and yes, the 20% discount still applies).